With the technology around us and how easy it is to access everything at the simple reach of your hands. Let us not neglate the danger of using your mobile device while driving. Imagine playing mobile games?! We are greatly featuring this case study entitled: "Don't Play and Drive".
In the Middle East people tend to (surprisingly) also play games while driving so we developed this print ad to address this matter.
When you play while driving, you play with your life.
Crash of Vikings
Process (Video)
Candy Strike
Process (Video)
About Gonzalo Ausejo
Gonzalo is an Art Director working at JWT Doha based in Qatar. This feature/project has been shortlisted in Crafting in the Dubai Lynx International Advertising Festival.
For more information, check out his Behance