Ride & Sons - Visual Identity

We share a lot of articles on branding and visual identity. Most of the work we feature is very clean and tend to be super digital for lack of better term. What I want to say, that most of the symbols and logos lose a bit of the original traces from the sketch phases. Ride & Sons is a different case. The project was shared by BMD DESIGN and it has this really cool style that preserves the drawing irregular form to add a lot of personality and character to the brand.

BMD is a design studio from Bordeaux, France. Their work is super stylish and we highly recommend that you check out their work at http://www.bmddesign.fr/

Visual identity